Saginaw Intermediate School District (ISD) is pleased to share that it has been recognized with six national awards from the National School Public Relations Association (NSPRA) for excellence in school communications. These honors, part of NSPRA’s prestigious Publications and Digital Media Awards program, highlight the district’s commitment to sharing impactful, innovative, and inclusive stories that reflect the heart of public education.
Saginaw ISD received four Awards of Excellence, the highest distinction in the program, for the following communication efforts:
News Release – Saginaw ISD & WNEM TV5: Education Matters
Video Series Produced In-House – Superintendent Video Newsletter Series
Photography – Preschool Explorer Photo
Handbook/Guide – Jerome Preschool Green STEM Curriculum Overlay
Special thanks go to WNEM TV5, whose partnership with Saginaw ISD on the Education Matters segment helped earn top honors for news release writing. The Education Matters format continues to grow as a statewide model for how educational service agencies and media organizations can work together to elevate public education.
The district was also recognized with an Award of Merit for its Annual Service Report and an Honorable Mention for its Brunkow Preschool Fire Communication Website.
“Saginaw ISD is proud to be at the forefront of redefining what school communication can be: bold, inclusive, and innovative,” said Coty Kuschinsky, Chief of Staff and Communications Director. “These awards are more than a recognition of past work; they’re a challenge to keep raising the bar for how we tell the stories of public education.”
The success of these projects reflects the collaborative spirit and forward-thinking leadership embedded throughout Saginaw ISD. From district departments to the Superintendent’s Office, teams work closely to ensure every message aligns with the mission to serve, innovate, and empower. These recognitions from NSPRA reinforce the district’s commitment to strategic, impactful communication that builds trust, fosters connection, and celebrates the value of public education. As Saginaw ISD continues to elevate voices and embrace creative approaches, it remains dedicated to setting a statewide standard for transparency and excellence in school communication.
ABOUT SAGINAW INTERMEDIATE SCHOOL DISTRICT
Saginaw Intermediate School District (ISD) is an educational service agency that provides effective and innovative leadership, services, resources, and programs throughout Saginaw County. Saginaw ISD provides career and technical education, early childhood, finance, human resources, instruction, pupil accounting, special education, technology, and transportation services. In addition, Saginaw ISD operates multiple educational programs to meet the unique needs of students ages birth to 26 across Saginaw County, including: Hartley Outdoor Education Center, Head Start/Early Head Start and Great Start to Readiness Programs, Great Lakes Bay Early College, Saginaw County Juvenile Detention Center School, and Special Education Center Programs.
Saginaw ISD serves 12 local school districts, four public school academies, and 22 non-public schools, with a total enrollment of approximately 26,000 students. Public school districts supported include: Birch Run Area Schools, Bridgeport-Spaulding Community School District, Carrollton Public Schools, Chesaning Union Schools, Frankenmuth School District, Freeland Community School District, Hemlock Public School District, Merrill Community Schools, Saginaw Public School District, Saginaw Township Community Schools, St. Charles Community Schools, and Swan Valley School District.
MEDIA CONTACT
Coty Kuschinsky - Saginaw ISD Chief of Staff and Communications Director